Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the  higher a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence. Our job is to include an SEO strategy as we build or improve your website.

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Image Studio will submit your website to the appropriate search engines, directories and links pages. Our trained staff will critique your website and provide you with recommendations that are sure to improve search engine rankings.

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With the internet,  local marketing can seem a lot more complicated to the average small business owner than it used to be—and for very good reason. With advances in digital offerings, small businesses are now confronted with a growing range of possibilities for their ad dollars. Moreover, owners are faced with the harder task of determining how to link their various initiatives into cohesive strategies that deliver the strongest rates of return for their businesses.

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Putting it all together!

When you think of social media, think of it in terms of a two-way street that allows you to receive information you're interested in and allows you to communicate your thoughts and feelings as well.  As opposed to print or television, a one-way street where you can only read or listen to information, but have limited ability to share your thoughts.

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Banner ads are the most common form of advertising on the Web, and doing it well is critical to getting the click throughs.

Reach new audiences, engage with current customers, and build loyalty. Image Studio uses interactive tools such as banner ads, games and contests as well as widgets and other viral components because interactive & viral marketing campaigns offer these strategic advantages:

• Share Your Message
• Build Brand Awareness
• Promote Loyalty and Trust
• Improve Visibility
• Reach New Audiences

We can help create eye catching art and if necessary, an ad with motion to effectively attract attention. We can also help you find out the best places to put your ad to maximize your ROI!

When a marketing message is viral, it has become a phenomenon that facilitates and encourages people to pass it along.

Referrals are the most powerful form of marketing that you can use and it's also the least expensive. Are you rewarding your customers for referring business to you? If not, perhaps it's time to develop an incentive plan and reward your customers.

Viral marketing depends on a high pass-along rate from person to person. If a large percentage of recipients forward something to a large number of friends, the overall growth snowballs very quickly. We can help you find ways to create a buzz that will catch on!

There are many tools out there to help you track where a lead came from, but we like to be proactive in creating lead generation with in the sites we develop. Let us find a way for your website to create leads, not just track them!

When tracking, you need to be mindful of where the lead was generated, how many pages were visted, and what is your conversion rate?

If people visit, but don't interact, change is necessary. Constant tracking and tweaking, leads to positive changes in sales and lead generation!